14 Big Brands That Should Be Podcasting

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The small guys are winning with podcasting and few big brands have started to catch on. Here are a few that are still sitting on the sidelines and we think they would crush it. 1. Red Bull It’s no question that Red Bull is the purple cow of energy drinks. They’ve acquired a massive following […]

Are Podcast listeners coming back to your website?

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I was having a chat with my esteemed colleague earlier this week (always wanted to say that!) and he asked me a question that has triggered a community wide debate, “Are podcast listeners coming back to your website?” My knee jerk reaction was to say of course they do! But when I put more thought […]

8 Tell-Tale Signs Your Podcast Is a House of Cards

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We all know how important it is to build a home on solid ground, but what about podcasting? Here are 8 pitfalls you need to stop immediately to insure that your building a podcast on a solid foundation. Take it from someone who’s been there and did it the wrong way. Learn from my mistakes […]

Was Jesus really a Podcaster?

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  Andy Zaltzman made an interesting assertion in his TEDxOxbridge  talk last year. He asserted that Jesus was a podcaster and parables were the podcast of his time. Whether you agree with Andy’s statement or not, it’s an idea worth considering. Parables have been a form of storytelling throughout history. Parable comes from the Greek word parabolē, […]