What If you shifted your focus to increasing your dollar per listener rather than increasing the number of podcast downloads? Everybody and their mom wants more downloads. As you know, downloads don’t equate to dollars. I get it. It’s one of the few metrics you can track in our industry. Even then, you don’t have […]
The podcast industry has been around for over a decade but, it’s still behind the curve. These current tech and design challenges represent a unique opportunity. Savvy developers and designers who are able to provide solutions can cash on the audio gold rush. I’ve been invited to present at Refresh Denver on 3 Untapped Opportunities Designers […]
SAVE TIME! DOWNLOAD PDF VERSION OR PRINT While podcasting has been around for more than 13 years, the technology is still playing catch up. And if you’ve started a podcast you know there are a lot of moving parts. In an attempt to make every podcaster’s life a little bit easier, I put together this […]
Startups know they must have a content marketing plan in place if they’re going to win. While having a company blog is essential, it’s getting harder and harder to sift through the noise. There are roughly 200,000 active podcasts on iTunes right now. When compared to the 19 million active blogs (WordPress only), it’s clear […]
Almost every business or startup has a blog. But not everyone has a podcast (yet). Not by a long shot. And let’s face it, running a business can be crazy competitive. Thus, locating and capitalizing on future growth opportunities is a must. Podcasting is one of those major opportunities. I’ve been invited to give one of […]
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